Posts tonen met het label strategy. Alle posts tonen
Posts tonen met het label strategy. Alle posts tonen

woensdag 25 mei 2011

Making plans: Iteration 03

After the talk with Lukas parents, we had to change our strategy a little. The therapists and the people at zonnebloem didn't know the situation and the demands from the parents that well. So after the talk with the parents, we started over and made up a new strategy.



We realised that the identity aspect is not that important for the parents. It's not the looks of the tool that is the real problem. The real problem is that there is just nothing on the regular market that combines the playfulness of Lukas old loopschip, with the theraputic standards of the tools used at the zonnebloem. All standing-aids are meant for standing, not for playing in. That's why we have to focus on the pleasure aspect from now on. For Lukas, this new loopschip should be fun.
We also have to focus on the convenience-aspect for the parents. It shouldn't be to big, fit in the car, easy to clean,... Convenience is more important than identity!

We also managed to make up a plan for the new Loopschip. The problem will be that the structure in which Lucas has to fit, is so big that it will be virtually impossible (regarding our limited time and resources) to make more than 1 prototype. The first shot will be the right one!

dinsdag 8 maart 2011

Adaptation strategy

After our meeting with the people at "zonnebloem", we decided to put our focus on the Identity, Pleasure and convenience-factors. The economic factor wil be important for our prototypes themselves, but not for the project itself. Performance is not a primary goal, because, in a therapeutic sense, we will probably not be beter than the competition, or the benchmarks.
So, in this project we're focussing on Identity, Pleasure and convenience-factors. The aid has to be esthetical, and should not look to much like the usual therapeutic stuff. It should be nice, good looking, comfortable and easy to use. Lukas has to feel good, when he's walking in it, and his parents to. It should be thrustfull and playfull at the same time.